Telephone Tracking allows you to monitor calls out of your site and understand precisely what marketing activity brought them whether it was from another site, Google or your own paid search effort.
So no longer will you need to figure how your caller has found you.
Why you want Call Tracking
Telephone monitoring is a vital tool for any company that spends money on advertisements across multiple stations. Customers with AdWords have an inborn need to monitor the calls that are relevant to their key words, in order to understand which keywords provide call conversions. call tracker Without visibility of call conversions, it’s simply not feasible to work out if your investment from the key words in your portfolio is providing value or not. Is just monitoring AdWords call conversions enough?
Most clients are searching to monitor not only PPC, but also SEO, Screen, Affiliates, Social Media as well as Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the energy of a 3rd generation phone monitoring system like Call Conversions Tracking comes from, since it allows you to see your ROI for each of these vital channels not only Google PPC. This can be essential actionable data allowing you to optimise the effectiveness of each of your marketing and advertising channels, crucial to the success of any business.